My May blog, “It’s a dealer’s market now, especially with 2010 dealer agreements,” generated several responses, mostly from dealers but a few from boat reps. I think it is also a “dealer’s market” when it comes to placing orders for 2010 boats. But it is equally important that we make sure the whole process is a “two-way street.” Continue reading Let’s make it a two-way street on 2010 boat orders
All posts by Ben H. Sherwood
Boost business with your Website
There’s no doubt consumer buying habits are changing dramatically with more and more people shopping for goods and services on the Internet. So it behooves all dealers to not only have a website but to make darned sure that it’s a really good one with a high Google ranking. Continue reading Boost business with your Website
It’s a dealer’s market now, especially with 2010 dealer agreements
We have all heard the term, “It’s a buyer’s market.” Well I think we are currently in what I would call a “dealer’s market,” especially as regards dealer agreements. Very soon most manufacturers will be starting their annual re-signing process. But this year things can be a bit different for dealers. Continue reading It’s a dealer’s market now, especially with 2010 dealer agreements